Los Angeles, California -- An unmerited decision, made by Volvo Cars of North America, has left Gregory Dixon with no other choice but to pursue filing a racial discrimination lawsuit against the company. Gregory Dixon, Sales and Marketing Manager of the Western Region, was on a career track to become the first African-American male at the executive level at Volvo Cars of North America, a division of Ford Motor Company, until he was denied the promotion to Regional Vice President, Western Region without justifiable reason. Instead, the position was awarded to a white male with less education, work experience, and customer relationships than Dixon.
"After 50 years of selling vehicles in the United States, there continues to be no African American males at the executive level within Volvo," said Gregory Dixon. "I have been employed with Volvo for sixteen years and I have an excellent employment record. My background, training, experience, current position at Volvo, employment history, along with my educational qualifications, made me the best suitable candidate for the Regional Vice President position." Justifiable rationale has not been given for the failure to promote Dixon. Dixon adds, "The economic impact of this career altering decision is an estimated $1.5 million".
Gregory Dixon is currently being advised by legal council and has also enlisted the assistance of the EEOC by filing a claim of racial discrimination against Volvo Cars of North America. Dixon states, "Many have thanked me for having the courage to bring this discrimination issue to the forefront." Still the company has not responded to any of Dixon's expressed concerns. Therefore his quest for justice continues to move forward.
About Gregory Dixon
Gregory Dixon, is presently the Sales and Marketing Manager for the Western Region at Volvo Cars of North America, LLC. In his position, he facilitates overall marketing programs and develops strategies to achieve effective sales and marketing for Volvo vehicles (New, Pre-Owned, Overseas Delivery), lifestyle and accessories for Volvo's Western Region in Irvine, CA. Dixon has over sixteen years of work experience with Volvo. He began his Volvo career in Consumer Affairs and has continually held positions of increasing responsibilities in corporate and the field in the areas of training, sales development, market representation, retail operations and customer relationship marketing. As Diversity Marketing & Communications Strategy Manager, Dixon was responsible for developing and driving key strategies, policies and initiatives for incorporating diversity within Volvo Marketing for the U.S. Market. In each of his assignments Dixon has successfully contributed to the goals of the organization. He holds a Bachelor Degree in Business from Iona College in New Rochelle, NY and a Master of Business Administration from Pepperdine University in Malibu, CA. Dixon also earned a certificate in International Business Studies from Oxford University in Oxford, England.
Source: Gregory Dixon