Global Learning Solutions, a Voorhees, New Jersey-based consulting and product development firm today launched a unique new product that will take female drivers by storm: Car Care for Women.
"The Prime Time Live Expos? Lube Shop Pitfalls on February 19 drew attention to the practices of some auto service shops that sell unnecessary and costly services to women", said Ron Lynch, Partner in the firm. "Our product teaches more than maintenance; it instills confidence and self - reliance."
Car Care for Women is an interactive CD-ROM covering over 30 key areas of vehicle systems and maintenance including how to choose a repair shop, how to safely jump-start a car, replace the oil-and many other preventive maintenance and emergency repair tasks. It uses text, live action video and graphics to make even complex procedures seem easy-and the women performing the tasks are coached along by ASE Master Technician Pete Bilotta-a 25-year veteran in automotive training.
According to author and futurist Tom Peters, "Those who pay attention to women in business have a competitive advantage in the new millennium." Recent market data indicates that 83% of women are responsible for at least some of their vehicle maintenance. The Detroit News similarly reported that women spend an average of $4,550 each year on service, accessories, or gas for their cars.
Car Care for Women features 50 minutes of live action video to go along with hands-on, how-to practical advice on the following topics:
- Opening the Hood
- Replacing Light Bulbs
- Automotive Systems in Brief
- Replacing Fuses
- Scheduled Maintenance
- Changing the Oil and Filter
- Dash Indicator Lights
- Changing the Spark Plugs
- Indicator Lights vs. Gauges
- Replacing the Battery
- Smoke, Smells, and Sounds
- Replacing the Serpentine Drive Belt
- Playing it Safe (At the Pump)
- Changing a Flat Tire
- Working on Your Car
- Fender Benders
- Pre-Trip Checklist
- Jump Starting
- Servicing the Battery
- Exterior Care
- Checking the Belts
- Interior Care
- Checking the Fluids
- Choosing a Repair Shop
- Checking the Tires
- Understanding the Lingo
- Buying a Used Car
- Frequently Asked Questions
The CD also includes Emergency Audio Tracks that provide step-by-step instructions via the vehicle's CD Player for Safety and Protection following Accidents, Jump Starting the Vehicle and Changing a Flat Tire.
To order the Car Care For Women CD, Click Here or call toll-free 1.800 966-3681. It is also available at finer automotive stores and retailers nationwide. # # #
